Proximity Marketing

Location Based Services: Trends to Watch Out for in 2020
Location Based Services (LBS) have arrived at an intersectional point in the dynamics of both technological, social and cultural progresses. Technologically speaking, use of GPS enabled smart applications has become as common as air in most parts of the developed...

Proximity Marketing: Its Application & Benefits for Businesses
In order to increase their bottom line, business heads need data that can generate information about their customers, both one-time and recurring. Information such as likes & dislikes, time spent at a particular store/point, and engagement with other recreational...

Retail Technology: How Retail Spaces Can Thrive By Deploying The Right Application
Over the past two decades, retail spaces have been facing daunting challenges from e-commerce technology as it allows users to shop from any location as soon as they connect to the internet.