Shopping malls can now employ an app to enhance visitor delight

Shopping malls can now employ an app to enhance visitor delight

Shopping malls pursue innovative strategies to engage visitors and provide them with a unique experience each time they visit the facility. And technology has been increasingly applied to management of shopping malls for not just safety and security but also for games, rides, etc.

The latest technology now being used is the Indoor Positioning Systems (IPS) in the form of a smart phone application. Developed by the Hyderabad facility of US based software firm Srisys, the Pigeon app is embedded with features for safety, events and notifications, way finder, and space for advertising.

The CEO of the firm added that, “Navigating inside a shopping mall to find the location of your choice on a busy day could be a stressful task for visitors. The Pigeon app’s advanced features helps resolve this issue thus creating enhanced visitor delight.”

shopping-mall-navigation

About Pigeon

Pigeon is a positioning and navigation solution built for the enterprise.
Based on Geolocation tech, Pigeon aids in indoor positioning, indoor navigation, asset tracking, indoor location tracking and event management among others.
Pigeon’s real-time location tracking technology enables location based services for shopping malls, healthcare facilities, corporate campuses, and museums to name a few.

Does Indoor Navigation Enhance Visitor Experience in Museums? A Primer on Museum Management Technology [Indoor Wayfinding Technology]

Does Indoor Navigation Enhance Visitor Experience in Museums? A Primer on Museum Management Technology [Indoor Wayfinding Technology]

Do museums still enthrall visitors the way they did earlier? Or are museums themselves a thing of the past? Well, museums can still stay relevant and enhance visitor experience if they turn to indoor navigation technologies.

Read this primer further to explore how indoor wayfinding technology can help museum management strategize space management while surpassing visitor expectations.

museum-navigation

Visitor Experience in Museums Today

The experience of witnessing historical artifacts and memorabilia for visitors is quite engrossing due to the ambience the venue creates. The collections’ placement within the venue, the lighting and the engagement with the staff amongst other factors add to the aura of the objects put up for display.

Museums are places which preserve historical materials and showcase it to visitors for the purpose of recreating vital moments from the eras gone by. Material connected to the human race and its activities is quite important in helping us understand where we stand today with respect where we were a few hundred years ago. Museums are a testimony to the fact that humans have an innate desire to collect and maintain historical artifacts for building a discourse for the next generation.

A recent study reveals that museums haven’t been reaching the visitors’ expectancy levels and fail to engage them optimally. What could be the factors leading to this situation?

This is where the use of new technologies can come in and aid in efficient museum management as despite the grandeur of the atmosphere this experience for visitors could remain incomplete if the tour of the museum is not well timed and navigated. Visitors want to maximize their day at the venue and indoor navigation technology achieves just that.

experience-in -museums

Enhancing Visitor Experience at Museums

Most of us have visited a museum at least once and vividly remember the experience. While we may not recall all that was exhibited, we are sure to distinctly place the chronology of events that occurred before and during the visit.

We might also remember asking lame questions about a certain exhibit to our guide or one of the museum employees. Whether our questions were naïve or the whole experience itself spellbinding, museums do surely regale us with nuances from historical times.

Museums don’t just deliver information gathered from a dozen books but also introduces us to visual material which can be experienced first-hand. To sum up, no other scientific or cultural spaces offer the spectacle which a museum guarantees as it is a comprehensive and visual encyclopedia.

Here are a few ways in which museums can cater to the eager public.

Infotainment

Most venues in the modern day era offer a lot of entertaining facilities which are specifically meant to make the visitors have a jolly time at the venue. But museums are an exception because they entertain as well as educate the visitors.
That is the sole reason why educational and many other institutions take the students to the museums. So that they get to have a real-time look at what is being taught in the classroom sessions because as it is believed that what we see remains for a long time than that of what we read. Visits to museums will make the students retain the knowledge that is taught in the classes.

art-muesum

Cultural Introduction

In natural and historical museums, the exhibits talk about the history of the cultures and their contribution to the existing ones. Most kids from the modern era don’t really have cognizance of history. Museums will educate them about cultures that existed before and the importance they have in the present society.

There is a strong belief that people should adapt to the upcoming technologies to enhance their experiences in their respective facilities.

It’s going good with the existing generations but what about the next generation which is officially called as the ‘Gen Alpha’. Can they accommodate themselves in venues like museums without any technology?

Indoor Wayfinding and Tracking

We are now in an advanced technological society where-in our day to day interactions with other people, shopping for groceries or clothes, paying bills, etc., are mediated through technological platforms which were thought of as impossible a few decades earlier.

Mapping and routing are one of them. Most people, regardless of age, are used to navigating and locating places of interest using their smartphones via GPS technology.

In the context of a museum, imagine if visitors could pre-plan their route within the facility and find their way effortlessly to areas of interest.

Events Management

Museums do hold regular events either to commemorate a person or an event in history which deserves public attention. With one smartphone application management can schedule and manage events effortlessly.

This will help in greater public participation and enhanced image of the museum as well.

Location Based Services

Use of this kind of apps will facilitate location-based services for users as well. The apps relay location-based notifications, safety tips and alerts, safe zones for meeting in case of an emergency in real-time.

Importance of Technology from Visitors’ Perspective

Anywhere across the world, museum visitors enter the venue with a curiosity to learn, know and get enlightened on the art, science, and many more other aspects related to history. But while they explore the facility, the visitors have been facing a few challenges that happen to occur due to lack of technology within the venue.

Use of technology can be viewed as an empowering experience when used for the right purposes, most often, to better the lives of the populace. Similarly, in museums, an assumed hectic day of the visitor can surprisingly be transformed into a day of fun and learning.

Technology offers opportunities that will enhance visitors’ experience in the museum sector, and many museums have already begun experimenting with technologies to enhance their interpretive and accessibility strategies. By embracing new technologies, it will improve museum activities; museums can be transformed into an innovative and creative space where the visitors can explore the venue with ease rather than not just being an artifact visitor.

A decade from now, technology is going to play an important role in museums; visitors will drive into museums only if there are technological facilities available within the venue, a survey reveals. Not many visitors are interested in wasting time in navigating themselves within the venue and so adaption of technology will be the key for penetrating visitors.

New Technologies for Enhanced Experience

Despite puritan arguments from one side of the spectrum which views museums as spaces which cannot be mediated by technology, there is already a trend setting in which proves otherwise.

Here are a few technologies that will surely be trending in museums in a few years from now.

Indoor Navigation and Wayfinding

Museums have a complicated environment for those who are waiting to be initiated into the spectacle it has to offer once you step inside. Added to this, not many visitors want to kill their time in searching for their spaces of interest within the venue. With this Technology under your disposal, visitors can position and navigate themselves with ease. However, this technology serves the visitors provided they carry devices that can be Bluetooth-enabled like a smartphone.

This geo-location technology functions with the help of beacons, which is a wireless sensor. Through this sensor, the visitors can walk into the museum and explore it from one end to the other without any hindrance. In an online survey by the website EOT (Eyes of Things) from Spain, they found out that using technology in museums will bring a new perspective for the museum visitors and will aid in efficient management as well.

Recently, beacon technology has been attracting the museum sector and it looks like in the near future, museums across the world will become techno-friendly. This technology will offer creative ways of engaging the visitors have with the space and more likely than not, enhance it.

4D Scanning

Digital 4D scanners will allow visitors in museums to experience the exhibits in a very realistic manner. This technology is an upgrade of the 3D scanners which was first appeared in the year 1980s. This technology is mostly used in industries that involve product development. However, some art museums are in plans to use 4D scanning in their education and accessibility departments within their museums.

Tactile Gallery in Colorado, US, is a permanent gallery where visitors can touch and feel the reproductions of art. Now with the sophisticated 4D scanning technology, it is highly possible to create extremely precise reproductions of artworks with detailed textures of brushstrokes and colors.

This technology will make the visitors have a participatory interaction with the artifact that can develop a good understanding of the exhibit.

digital-4D-scanners

Virtual Reality

Virtual Reality or VR, in recent times, has got a lot of attention from the mainstream population. Thanks to video game companies who use this technology to upgrade the visitors’ experience in the field of gaming. Now, museums are looking forward to associating with this technology for the betterment of the venue.

Ideally, museums should encourage connection between a visitor and the museum itself, and VR offers the facility that can forge those connections. The use of VR in museums will leave the visitors inspired enough to take more interest in venues that educate and entertain. Also, the use of this technology in museums will be an added opportunity for visitors.

VR has already been in use in some of the venues and the visitors’ number has been increasing after adapting VR. Natural History Museum of Los Angeles County and Whitney Museum of American Art from the New York City are currently experimenting with VR in their venues and are seeing a massive change in the visitors’ participation. In the future, this technology also allows visitors to experience the venues from their homes.

Even in this age of rampant technological progress, there is enough space for false and misguided information to spread like wildfire before we even realize the repercussions which may occur.

Virtual-reality

Tomorrow’s Museums

Museums have always acted as a powerful reminder of the history for both darker and lighter sides. But there are many instances where the visitors were not convinced by the artifacts alone and were seeking for something that can visually explain the presented better. Contemporary visitors to museums have complied with lukewarm engagement and passive experiences but the same may not necessarily be accepted by the next generation.

The future of museums according to the director of Whitworth Art Gallery in England is that the visitors will feel at ease due to the technological facilities within the venue. Visitors will commingle and explore things in the company of strangers. He also feels that museums should be sociable spaces that can break the common challenges in the society of social hierarchy and inequality.

However, in whichever age we are, museums have to do everything to engage their visitors, especially, in case of indoor navigation because of the fact that it is a prerequisite in large facilities.

Eventually, museums are much more than just repositories of objects; they are meeting places for people and ideas.

About Pigeon

Pigeon is a positioning and navigation solution built for the enterprise.

Based on Geolocation tech, Pigeon aids in indoor positioning, indoor navigation, asset tracking, indoor location tracking and event management among others.

Pigeon’s real-time location tracking technology enables location based services for shopping malls, healthcare facilities, corporate campuses, and museums to name a few.

Facility Management Made Simple: Usage of Indoor Navigation Technologies is the Key [Indoor Navigation]

Facility Management Made Simple: Usage of Indoor Navigation Technologies is the Key [Indoor Navigation]

Wonder how huge facilities manage their space and personnel effectively?

Well, it has been a huge problem for facility managers until a few years ago. With the advent of technologies to aid in space utilization and much more, it is now a matter of time before investing on such technology to make it simple.

Unlike the Global Positioning System (GPS) developed by the US, indoor positioning system (IPS) as it is commonly called, can aid in effective facility management.

However, it is also important to know that an IPS is very basic and facilities should be looking to deploy a complete 360 degree technology and not merely an IPS.

Read on to know the core benefits of indoor navigation technology.

Indoor Navigation App

Hassle-free Navigation

While GPS helps us navigate through the outdoors and get to the destination of our choice, indoor navigation apps help us locate spaces seamlessly.

Be it a co-worker’s desk, a meeting room, or a break-out area, seamless navigation helps the users save time and energy. Works well for huge office spaces, shopping malls, and hospitals among others.

Optimal Space Utilization

Facility heads are always in a fix when faced with problems arising due to space constraints. Some spaces are over utilized while others are deserted at most times.

To bring in a judicious balance, what if there was a mobile app where facility heads could monitor a given space and then put it to use as required? Would be both time-saving and effortless!

Personnel Tracking

This is one grey area which is complicated but at the same time too vital to ignore. These apps do that and much more. It helps decision makers obtain data about personnel movement within the facility and thereby make more informed decisions.

The Pigeon Indoor Positioning and Navigation App is one such technically robust mobile app which aids in superior facility management.

Quite interesting, isn’t it?

Read further to know more features of indoor navigation technologies.

Navigation to the dot

Imagine helping someone navigate from outside the facility to a precise location indoors. Saves a lot of coordination trouble, doesn’t it?

That’s how these apps work – you can direct your visitors from anywhere outside the facility till your desk or a meeting room located inside the facility.

Space Reservation Option

It has always been a problem finding a good meeting room for team discussions or official meetings when you need them as a clash of timings occurs quite often.

People are all set to meet and brainstorm before they realize a relevant room is available only after an hour or two. An instant dip in motivation!

Instead, open an app, reserve the space and chairs, and boom! You get to brainstorm, discuss and crack path-breaking ideas.

Quality Data Generation

Get comprehensive data related to workspaces, personnel, visitors, etc. for making more informed decisions. As we all know, data is the new oil!

The more data you can generate, the more of it can be analyzed and laid-bare for organizational decision-making processes.

An effective indoor positioning and navigation app gives you precise data and aids in both processes and people transformation. The result is enhanced productivity and a more accountable workforce.

As witnessed by tech pundits and facility owners, there has been a steady increase in usage of this technology as days go by.

As we progress into an advanced technological society, it becomes imperative for heads of large facilities to deploy such apps for enhanced indoor navigation.

Also, read our blog Reasons why ‘Pigeon’ is unique among indoor positioning and navigation apps [Indoor Navigation]

About Pigeon

Pigeon is a positioning and navigation solution built for the enterprise.

Based on Geolocation tech, Pigeon aids in indoor positioning, indoor navigation, asset tracking, indoor location tracking and event management among others.

Pigeon’s real-time location tracking technology enables location based services for shopping malls, healthcare facilities, corporate campuses, and museums to name a few.

7 Reasons Why Shopping Malls, Hospitals and Huge Facilities Need Indoor Navigation Apps [Navigation Technologies]

7 Reasons Why Shopping Malls, Hospitals and Huge Facilities Need Indoor Navigation Apps [Navigation Technologies]

This post was last updated on Apr 2, 2019 

The bigger the facility, the bigger the problem it becomes for users of that facility to navigate effortlessly within the venue. From the management’s perspective, it becomes an even more tedious activity to keep track of not just the usage of space in the facility but the productivity of resources as well.

So, how can we leverage technology to solve these problems?

Read on to know the top 7 reasons why huge indoor facilities need indoor navigation apps.

shoppingmall-navigation

It has been observed quite often that manual efforts undertaken to manage facilities and resources spread over a large area can take a lot of time and duplication. Hence, the management is at a loss!

The solution to these and other problems lies in using a robust Indoor navigation technology, or as it is popularly known as the indoor GPS!

We have heard of the Global Positioning System (GPS) help millions of people worldwide to access various geographical locations when in doubt. Google has been the pioneer in this through its Maps technology.

But Google Maps works only in the outdoors, in locations where paths are clearly demarcated and landmarks are named.

What about locations where Google Maps or other navigation technologies do not reach? How can people navigate through huge facilities without having to break a sweat? How can state-of-the-art shopping malls, vast warehouses, expansive parks and resorts, hotels and recreational spaces among others ensure superior facility management?

The answer to this is the new-age technological shift in the form of indoor navigation technology or Indoor positioning system. And not just navigation, these apps come with a whole lot of other features.

Shoppingmall-Indoor-Navigation

Read on to know the 7 reasons why decision makers are opting for this technology to manage their facilities better.

1. Mobile-based Technology: There you go! The first reason itself is the biggest reason. Having this technology as a mobile application means that accessibility and complicated ways of usage will never be an issue. Anything mobile-based is easily assimilated by today’s populace.

2.Real-time Mapping: Imagine having real-time information on whether or not a specific area in the facility is occupied or free… saves a lot of time, right? And time saved is time earned!

3.Workforce collaboration: What if this technology also lets users communicate with each other and organize their time better? That is precisely what this app can do. Pigeon Indoor Positioning and Navigation App is a one of its kind technology which allows efficient collaboration between employees.

While these three reasons are strong enough for large-scale facility heads to invest in this technology, read on for a few more reasons on why adopting the indoor navigation app will become a must in the near future.

4.Productivity Enhancement: Who likes an efficient workforce that is productive as well as punctual? Well, everybody does. With Indoor navigation technology, management can generate data on user analytics and behavior for better decision making. Whoa!

5.Outdoor to Indoor Mapping: What was purely a recommendation in a research paper published in 2011 is now fast becoming a reality. Let’s suppose you have a visitor or a bunch of them trying to reach you from the airport or another part of the city. With a tap on your mobile you can send the precise location of not only your facility but also your desk. Check!

6.Customized Product Delivery and Service: Well, this is another important reason – what may suit others’ business may not suit yours! While this largely holds true, indoor navigation systems can be customized to suit the facility and its operations. Making it completely relevant to the nature and dynamics of your business.

7.Simple, User-friendly Interface: This is one feature that we all cannot do without. As long as the user-interface is simple and functional, we are sure to go for it as it saves us a lot of time while accomplishing important tasks. As simple as a schoolboy’s logic!

indoor positioning and navigation

Contemporary global trends indicate that managers of extensive facilities are looking for simplified solutions in order to increase space utilization while ensuring the productivity of workforce keeps growing – this is precisely where mall navigation would come in to alleviate issues related to wayfinding and navigation.

This case study gives a fair insight of indoor navigation user experience inside a shopping mall.

Indoor navigation systems provide precisely this solution to facility heads. By monitoring the entire facility using real-time data, managers can look forward to making decisions which have a positive impact on their business.

Any facility built-up over a space of 200,000 sqft and more should invest in an indoor positioning and navigation app to enable superior facility management.

About Pigeon

Pigeon is a positioning and navigation solution built for the enterprise.

Based on Geolocation tech, Pigeon aids in indoor positioning, indoor navigation, asset tracking, indoor location tracking and event management among others.

Pigeon’s real-time location tracking technology enables location based services for shopping malls, healthcare facilities, corporate campuses, and museums to name a few.

Theme park management gets a facelift with this innovative app

Theme park management gets a facelift with this innovative app

Theme and Amusement Parks were one of the first industries to adopt software technology into their business for streamlining the ticketing and reporting, two processes which are quite crucial to its operations. With the evolution of Indoor Positioning Systems (IPS), however, theme parks can now look forward to more comprehensive applications to manage their operations smoothly.

Srisys’ Hyderabad facility develops a smart phone application positioned as an ‘indoor collaboration tool’ meant for navigation and asset tracking. Having customized the Pigeon app for helping resorts managers manage their facility better, Srisys’ CEO adds, “We have built the application with the goal of enhancing customer experiences at a resort while enabling deft management of the facility.”

With features such as indoor positioning and navigation, safety updates, events and registrations among others, Pigeon promises to be an innovative mobile app technology for superior facility management.

theme park-navigation

About Pigeon

Pigeon is a positioning and navigation solution built for the enterprise.
Based on Geolocation tech, Pigeon aids in indoor positioning, indoor navigation, asset tracking, indoor location tracking and event management among others.
Pigeon’s real-time location tracking technology enables location based services for shopping malls, healthcare facilities, corporate campuses, and museums to name a few.

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